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Nudging - New episode in the podcast

Jun, 29 2017

"Make it easy to do it right, also in traffic" is the latest episode in the podcast Liv & Trafik.

Nudging is a concept within behavioral science that involves creating choices. Without a ban and through small adjustments in the environment, you push the individual in the right direction. In this podcast Åsa Sandberg, founder of the Nudging Sweden network, discusses how to use this method in traffic.

“Liv och trafik” is a knowledge pod about traffic safety where SAFER researchers are interviewed in short episodes. The podcast is in Swedish and each episode is max 15 minutes. New releases regularly. All you need is a pair of earplugs!

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